I’ll do almost anything for miles. So when I got American Airlines’ email offering 1,000 miles for each friend I refer to the American Advantage program, I thought: no brainer. I’ll post to my Facebook profile and who knows, I just might know someone who will follow the link. A long shot, to be sure, but why not see what happens? Ready to convert, I clicked through the email link and landed a Flash landing page (oops, I do a lot of reading junk mail on my iPhone, so not being able to see this page on my phone becomes a likely ...

In years of road trips to Delaware, I have never waited in line at the sandwich counter at Wawa. Credit their ordering kiosks, which do a few things: First, the entire premise of the deli counter is a sandwich my way. I’m a “customizer.” I like that. Second, I don’t feel rushed in assembling the perfect sandwich. (My wife might feel otherwise as I deliberate but it’s a moment of time that I control completely, creating just what I want. That’s downright relaxing.) I am not hurried or pressured by someone be...